The technological socialization of reading books is here. SocialBooks is making it possible for publishers to publish their books as apps for iPad.

With “SocialBooks,” created by ReThink Books, you can now share what you’re reading more than ever. The soon-to-be-released iPad app will allow you to share specific excerpts from the book you are reading with your friends, discuss that excerpt, and even post media like videos and pictures to further explore the excerpt.

SocialBooks not only connects your friends with what you are reading, but it also gives them a chance to buy what you are reading.… Continue reading →